About heune

Heune was founded in 2020 with the vision of inclusive, universal skincare. Our products are about more than beauty. They are built on principles of health and caring for our bodies and the earth.

Our founder, Goh, grappled with skin problems all of her life, from eczema to psoriasis to contact dermatitis to other conditions that doctors couldn't diagnose. The struggle was real. Every skin product purchase was a risky and expensive experiment, and the challenge of finding something that was gentle, healing, moisturizing, cleansing, protective, and effective all in one often seemed impossible.

Enter heune. Rather than chase her health, Goh set out to develop her own formulations and help make the journey to healthier skin easier for everyone. Heune isn't just soap for sensitive skin. Our values are bigger. Our products are designed to be gentle to all skin types and gentle to the earth, because regardless of where you come from and what your needs are, your health matters.